Privacy Policy & Cookie Policy

1. Introduction

Rancho Southeast REALTORS® is committed to protecting your privacy and safeguarding the personal information you provide when using our website and services.

This Privacy Policy explains how we collect, use, disclose, store, and protect your personal information, including sensitive personal information, and describes your rights regarding your information.

By accessing or using our website, you acknowledge that you have read and understood this Privacy Policy.

2. Information We Collect

We may collect information that identifies, relates to, describes, or can reasonably be associated with you.

Personal Information

We may collect:

  • • Name
  • • Mailing address
  • • Email address
  • • Telephone number
  • • Brokerage or company name
  • • Professional license information
  • • Username and password
  • • Membership information
  • • Payment and billing information
  • • Communications you send to us

Sensitive Personal Information

When necessary to provide our services or comply with legal requirements, we may collect sensitive personal information, including:

  • • Government-issued identification numbers
  • • Driver's license or passport information
  • • Taxpayer Identification Number (TIN) or Employer Identification Number (EIN)
  • • Financial account information
  • • Payment card information
  • • Date of birth
  • • Electronic signatures
  • • Other information required to verify identity or process membership services

Sensitive personal information is collected only when reasonably necessary and is not used to infer characteristics about you.

Information Automatically Collected

When you visit our website, we may automatically collect:

  • • IP address
  • • Browser type
  • • Device information
  • • Operating system
  • • Internet service provider
  • • Referring website
  • • Date and time of visit
  • • Pages viewed
  • • Time spent on the website
  • • Clickstream data
  • • Cookies and similar tracking technologies

3. How We Use Your Information

We use your information to:

  • • Provide our services
  • • Process membership applications and renewals
  • • Process payments
  • • Verify identity
  • • Maintain membership records
  • • Respond to inquiries
  • • Register users for classes and events
  • • Improve our website and services
  • • Personalize your experience
  • • Send newsletters and communications you have requested
  • • Detect fraud and unauthorized activity
  • • Protect our legal rights
  • • Comply with legal and regulatory obligations

We do not use sensitive personal information for advertising purposes or to infer characteristics about individuals.

4. Legal Basis for Processing

Where required by applicable law, we process personal information based on:

  • • Your consent
  • • Performance of a contract
  • • Compliance with legal obligations
  • • Legitimate business interests
  • • Protection against fraud or unlawful activity

5. How We Share Information

We do not sell your personal information.

We may disclose information to:

  • • Payment processors
  • • Website hosting providers
  • • Technology vendors
  • • Cloud storage providers
  • • Email communication providers
  • • Professional advisors
  • • Government agencies when legally required
  • • Law enforcement pursuant to lawful requests

All third-party service providers are contractually required to safeguard your information.

6. Data Security

We maintain administrative, technical, and physical safeguards designed to protect personal information against unauthorized access, disclosure, alteration, or destruction.

Examples include:

  • • SSL/TLS encrypted website connections
  • • Secure payment processing
  • • Access controls
  • • Password-protected systems
  • • Routine software updates
  • • Limited employee access to sensitive information

Although we use reasonable security measures, no system is completely secure, and we cannot guarantee absolute security.

7. Data Retention

We retain personal information only for as long as necessary to:

  • • Provide requested services
  • • Maintain membership records
  • • Comply with legal obligations
  • • Resolve disputes
  • • Enforce agreements

Sensitive personal information is securely deleted or destroyed when no longer needed.

8. Your Privacy Rights

Depending on your location, you may have the right to:

  • • Access your personal information
  • • Correct inaccurate information
  • • Request deletion of personal information
  • • Obtain a copy of your information
  • • Withdraw consent where applicable
  • • Limit the use of sensitive personal information where required by law
  • • Lodge a complaint with an appropriate regulatory authority

Requests may be submitted using the contact information below.

9. California Privacy Rights (CCPA/CPRA)

If you are a California resident, you may have the following rights:

  • • Right to Know
  • • Right to Access
  • • Right to Correct
  • • Right to Delete
  • • Right to Data Portability
  • • Right to Limit the Use and Disclosure of Sensitive Personal Information (where applicable)
  • • Right to Non-Discrimination for Exercising Privacy Rights

Rancho Southeast REALTORS® does not sell personal information or share personal information for cross-context behavioral advertising.

10. Children's Privacy

Our website is intended for individuals 18 years of age or older.

We do not knowingly collect personal information from children under the age of 13.

11. Third-Party Websites

Our website may contain links to third-party websites. We are not responsible for the privacy or security practices of those websites.

12. Cookie Policy

What Are Cookies?

Cookies are small text files placed on your computer or mobile device when you visit a website. They help websites function properly, remember your preferences, improve performance, and provide analytics.

Types of Cookies We Use

Essential Cookies

These cookies are necessary for the operation of our website and cannot be disabled.

Examples include:

  • • User authentication
  • • Security features
  • • Session management
  • • Form submissions
  • • Website navigation

Functional Cookies

These cookies remember your preferences, including:

  • • Language settings
  • • Saved preferences
  • • Login information (where applicable)

Analytics Cookies

Analytics cookies help us understand how visitors use our website by collecting anonymous information such as:

  • • Number of visitors
  • • Most visited pages
  • • Time spent on pages
  • • Navigation paths
  • • Website performance

We may use services such as Google Analytics or similar providers.

Performance Cookies

These cookies help us improve website speed, reliability, and functionality.

Marketing Cookies

If enabled, marketing cookies may be used to:

  • • Measure advertising performance
  • • Improve marketing campaigns
  • • Deliver relevant content

Marketing cookies will only be used if you provide your consent where required by law.

13. Managing Cookies

When you first visit our website, you may be presented with a cookie banner allowing you to:

  • • Accept all cookies
  • • Reject non-essential cookies
  • • Customize your cookie preferences

You may also manage cookies through your browser settings. Please note that disabling certain cookies may affect the functionality of the website.

14. Do Not Track Signals

Some web browsers transmit "Do Not Track" signals. Because there is currently no universally accepted standard for responding to these signals, our website does not currently respond to them.

15. Changes to This Privacy Policy

We may update this Privacy Policy from time to time.

Changes will be posted on this page with an updated "Last Updated" date.

Continued use of the website after changes are posted constitutes acceptance of the revised Privacy Policy.

16. Contact Information

If you have questions regarding this Privacy Policy or wish to exercise your privacy rights, please contact us:

Rancho Southeast REALTORS®
11401 South Street
Cerritos, CA 90703
Phone: (562) 860-5656
Email: membership@rsrealtors.com

By using this website, you acknowledge that you have read, understood, and agree to this Privacy Policy and Cookie Policy.